Voluntary Carbon Markets

Helping restoration projects in Europe make informed decisions about carbon finance.

Restoring Europe’s ecosystems is urgent – and expensive. Yet many restoration projects struggle to access long-term funding. Voluntary carbon markets have the potential to bridge that gap, especially where restoration delivers measurable climate benefits.

But entering the carbon market is not straightforward. Standards vary, upfront costs are high, and key methodologies are still developing – particularly for European ecosystems like peatlands, grasslands and marine habitats. Restoration teams face a steep learning curve, and decisions about carbon finance carry risks as well as opportunities.

This project set out to address those barriers by providing clear, practical guidance tailored to European restoration contexts.

What the project did

Led by UNEP-WCMC in collaboration with Fauna & Flora and the RSPB, the project hosted workshops bringing together restoration teams, carbon standard bodies, researchers and market actors; identified key knowledge gaps and common decision points faced by practitioners; and developed a suite of interlinked resources to build understanding, assess feasibility, and learn from real-world projects.

Use our step by step guide

1. Understand the context

Introductory resources explaining how voluntary carbon markets work and how restoration projects can assess whether carbon finance may be appropriate.

Accessing carbon finance for nature restoration in Europe

Accessing carbon finance for nature restoration in Europe

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Webinar: Understanding Voluntary Carbon Markets

Webinar: Understanding Voluntary Carbon Markets

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2. Understand risks and requirements

Resources outlining key considerations when engaging with carbon markets, including legal frameworks, reputational risks and the requirement to demonstrate additionality.

Policy and legal primer

Policy and legal primer

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Reputational risk primer: Carbon markets

Reputational risk primer: Carbon markets

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Demonstrating additionality primer

Demonstrating additionality primer

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2. Explore sector-specific opportunities

A focused overview of the emerging blue carbon sector, this primer explores potential opportunities and methodological challenges for marine and coastal projects in Europe.

Blue carbon market opportunities, challenges and outlook in Europe

Blue carbon market opportunities, challenges and outlook in Europe

Access the primer

3. Learn from real projects’ experiences

Explore how other restoration teams approached the decision to pursue carbon finance. Each case study outlines steps taken, challenges faced, and lessons learned.

Case Study: Bringing carbon benefits to market, Făgăraș Mountains

Case Study: Bringing carbon benefits to market, Făgăraș Mountains

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Case Study: Potential pathway to market for a grassland carbon project, Kakheti Steppes

Case Study: Potential pathway to market for a grassland carbon project, Kakheti Steppes

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Case Study: Registering a peat bog rewetting project with a carbon standard, Cairngorms Connect

Case Study: Registering a peat bog rewetting project with a carbon standard, Cairngorms Connect

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4. Begin assessing feasibility

Carbon market costing tool
Estimate potential project costs and revenues for carbon credit development based on scale, ecosystem, and certification type.

Database of carbon standards
A searchable list of voluntary carbon standards currently relevant to European landscapes and seascapes, with associate guidance.

Carbon finance decision tree

Carbon finance decision tree

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Costing tool for carbon finance feasibility analysis

Costing tool for carbon finance feasibility analysis

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Carbon standards database

Carbon standards database

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Guidance for European ecosystem restoration carbon standards database

Guidance for European ecosystem restoration carbon standards database

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Exploring the potential of blue carbon in Europe

Exploring the potential of blue carbon in Europe

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November 2025  |  Project News

Navigating the complex world of carbon markets: the path to high-quality credits for ecosystem restoration

Navigating the complex world of carbon markets: the path to high-quality credits for ecosystem restoration

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May 2023  |  Project News

New guidance to help maximise climate change mitigation through the restoration of natural areas

New guidance to help maximise climate change mitigation through the restoration of natural areas

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November 2022  |  Project News

New research conducted to confirm economic benefits of restoring the steppe

New research conducted to confirm economic benefits of restoring the steppe

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September 2022  |  Project News